If you run a website, you can guarantee that around 43% of people will do no more than skim your blog posts.
So how do you keep their interest?
Adding compelling blog images to your posts can go a long way to capturing enough attention to keep the viewer browsing your website.
After all, the longer they stay, the higher their chance of becoming a customer.
But you can’t just use any image. No, it has to be the right one or few. So, keep reading as we guide you in selecting the best blog images for your posts.
Why Use Blog Images?
As we briefly touched on, there are several reasons you want to add strong blog images to your posts.
While a catchy headline may bring viewers to your website, high-quality images can keep someone’s attention long enough to get your message across.
This can be a service inquiry, booking, or purchasing a product from your online shop.
However, is it possible to add too many website images? Research says unlikely.
According to studies, posts with more images report better results than posts with no images.
How to Select the Right Blog Images
You don’t use images just for the sake of using images on your blog posts; you have to choose them carefully!
Strong blog images add another element to what would otherwise be a run-of-the-mill blog post.
So, here are our tips on selecting the right blog images for your website.
1. Make Them Relevant
Nothing confuses your website viewers more than website images that have nothing to do with the blog post. You want to ensure the photos you select add something to your blog posts instead of cluttering them.
2. Work Within Your Budget
Not everyone has a vast website budget, so working within your means is essential. If you’re using stock sites for website images, you want to ensure you’re not spending more than you need to on blog images. Make an image budget and stick to it!
3. Don’t Go Generic
Nothing is more boring than seeing the same boardroom stock photo repeatedly. When choosing images for your blog posts, try to select high-quality images that are more original. Just be aware that some stock websites may charge more for unique imagery.
4. Consider Graphs and Charts
Depending on your website content, you may not always have to go with a stock photography photo and instead tailor your website images more closely to your product.
If your website references graphs and charts, try using pictures to help relay your information to your readers. This can be a quick and direct way to get essential information across in a short space of time.
Choose Only the Best Website Images
Choosing blog images that work with your website doesn’t have to be insurmountable.
Using the above advice when selecting your website images can convey a stronger message in your blog posts.
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