Do you want to know the fastest way to get a feel for a company’s professionalism, modernity, and attention to detail?

Look at their website!

A business’ website reveals its branding. Are they traditional and respectable? Are they avant-garde and unique? Or, are they stuck in the 2000s?

A lackluster website is functionally clunky and damaging to your brand.

But like with anything else, what’s “in” in website design is constantly changing. So should your website.

Read on to discover web design trends 2022 so that you can make your mark on the business world.

1. Retro Motifs

One trend that is sweeping website design in 2022 is the comeback of retro motifs.

While 2022 is a time of progressing technology, people are feeling nostalgic for the “good ol’ days” (read: the ’90s).

Moving away from ultra-crisp photography and neutrals and back toward bright, bold colors is a way to signal that your brand is playful and on-trend.

Participating in this trend may mean using nostalgic fonts that clients may recognize, integrating loud colors, and utilizing graphics over photographs.

2. Layering Textures

Another web design trend that we’re seeing in 2022 is the layering of different textures. While in the past, we have been tempted to stick to one theme, concept, or general “feel,” now, it’s all about mixing various aesthetics.

Layering textures can mean using a mix of different shapes, fonts, or colors on a webpage.

This brings out a tactile element to your website and gives it the appearance that a professional web designer was behind it all.

3. Animations

On the opposite end of harkening back from the past is looking toward the future. A move toward using small and larger-scale animations on company websites is here to stay.

These animations aren’t only high-tech, but they keep the reader’s attention.

Using animations, visiting a website can be a holistic experience that engages multiple senses.

4. Minimalism

It’s impossible to talk about web design trends without mentioning one of the biggest trends of the moment: minimalism.

This trend transcends the graphic design space and can be seen in the fashion and interior design world too.

Nonetheless, people are simplifying their fonts, using muted colors, and freeing their websites of clutter.

This creates a sense of calm and tranquility.

5. Inclusivity

The last trend that websites are moving toward in 2022 and beyond is a greater focus on diversity and inclusivity.

This can be seen in inclusive language and the types of photographs being shown. It is also seen in the websites’ design, ensuring that they are accessible to all.

The 5 Web Design Trends 2022

Your website is a reflection of your company’s personality, values, and mission. Keeping up with 2022 web design trends 2022 will ensure that your website and your business are aligned.

If you’re unsure where to start in your design journey, enlist our web design team! We’ll consult with you over what you need and what a redesign could mean for business.